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MEMBER

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BUILDER TIP:
Four Advertising Ideas With Long Term Value
Here are four simple advertising
ideas with minimal cost and long-term value.
- Job Site Signs: Order up
a handful of job signs with your name, logo and contact information
and post them wherever you're working. People always look at construction
sites, and with your signs, you'll be sure to let them know who is doing
the work. A job site sign is simple, portable advertising that works
when you do.
- Business Cards: Here is
another portable advertising product. Hand them out. Leave them behind.
Submit them with your invoices and estimates. Economical to print, business
cards are a sure-fired way of getting the most for your money.
- Movable Billboards: How
do you create a movable billboard? Simply put your name, logo and con
tact information on your truck, and bingo! You've got a portable billboard.
No matter where you go, driving through town or down the highway, you're
advertising with no effort on your part.
- Yellow Pages: Many people
select a builder or remodeled from the Yellow Pages. There's no need
to create a full page display ad. Maybe just a line or two advertising
your name and location. Add a specialty if you like. Keep it economical
by keeping it simple. But be sure to renew it every year.
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